Exhibiting

More than 200 exhibitors will present the full spectrum of the latest fitness products and services at Middle East’s leading international fitness exhibition.

For aspiring fitness brands Dubai Muscle Show is the only world-class platform to network and do business in the Middle East. Book your place today and reach over 20,000 affluent fitness consumers in one room for 2 days.

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WHY EXHIBIT

20,000+

CONSUMERS AND INDUSTRY PROFESSIONALS

1000s

OF NEW LEADS

100s

OF MEDIA REPRESENTATIVES

‘Oatein Ltd recently exhibited at the inaugural Dubai Muscle Show to introduce our innovative range of High Protein Flapjacks and Super Cookies to the Middle East market. We have already received multiple bulk orders as a direct result of the Show which is very encouraging for the Oatein Brand. As a result, we have taken the decision to include Arabic translations on our packaging to help facilitate our growth in the UAE and GCC regions. We look forward to exhibiting next year and strengthening our ties with our new and existing customers.’ Andy Dixon, Global Sales Director, Oatein

Why Participate At Dubai’s Only International BodyBuilding and Fitness Show?

UNRIVALLED SALES OPPORTUNITIES:

  • Generate sales with genuine buyers in one of the world’s wealthiest markets
  • Connect with thousands of potential customers in a face-to-face format and build meaningful personal relationships

NETWORKING/NEW BUSINESS LEADS:

  • Meet the key stakeholders with purchasing responsibility in the Middle East fitness industry
  • Generate thousands of new leads from the show’s visitors
  • Put your products and services in front of your target demographic

BRAND AWARENESS:

  • Over 200 journalists and media associates attend the show
  • Create the right impression of your brand, with an impressive visual display and fun activities on your stand
  • Dubai Muscle Show is the ideal platform to launch new products/services in front of the entire local industry and regional media.
  • Position yourself among the leaders in the Middle East’s fitness industry.
  • Educate the market on your brand, products and services, at the region’s largest industry gathering.
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WHO EXHIBITS

200+

EXHIBITORS

35+

COUNTRIES

1000s

OF PRODUCTS/SERVICES

DUBAI MUSCLE SHOW WILL FEATURE EXHIBITORS SHOWCASING THE FULL SPECTRUM OF MUSCLE AND FITNESS PRODUCTS AND SERVICES, INCLUDING:

  • Distributors
  • Supplements / Sports Nutrition
  • Gym / Workout Equipment
  • Gyms & Sports Clubs
  • Gym & Sports Clothing
  • Healthy Food & Snacks
  • Energy Drinks
  • MMA / Fighting Apparel
  • Sport Science Equipment
  • Sport / Fitness Technology
  • Solariums
  • Sports Medicine & Rehab
  • Fitness Classes / Exercise Formats
  • Health Spas
  • Hospitals & Clinics
  • Media
Book a Stand
Request a Brochure

WHO VISITS

20,000+

FITNESS CONSUMERS

77%

18-34 YEARS OLD

100s

OF LEADING FITNESS BRANDS

100%

of exhibitors surveyed said the quality of attendees was good, very good or excellent

DUBAI MUSCLE SHOW IS THE REGION’S LARGEST MEETING PLACE FOR BOTH FITNESS INDUSTRY PROFESSIONALS AND FITNESS CONSUMERS, INCLUDING:

  • Fitness-Enthusiasts
  • Local athletes
  • Trainers and Instructors
  • Dealers/Distributors/Retailers
  • Decision Makers, Managers, Buyers, Investors of:
  • Supplements / Sports Nutrition
  • Gym / Workout Equipment
  • Gyms & Sports Clubs
  • Gym & Sports Clothing
  • Healthy Food & Snacks
  • Energy Drinks
  • MMA / Fighting Apparel
  • Sport Science Equipment
  • Sport / Fitness Technology
  • Solariums
  • Sports Medicine & Rehab
  • Fitness Classes / Exercise Formats
  • Health Spas
  • Hospitals & Clinics
  • Media

Find out how you can be a part of the Dubai Muscle Show marketing campaign, which included AED 3 Million+ of PR coverage.

Download the Post Show Report
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2016 Post Show Report