Exhibitor list

  • Dubai Muscle Show: Bodybuilding, Combat Sports & Fitness - Za'abeel Halls 1 & 2

    Team Nogueira

    Dubai
    Studios, Gyms, Training Facilities

    Bang Energy

    USA
    Nutrition

    Panatta

    Italy
    Equipment

    PANATTA SPORT company was founded in February 1982 by Rudy Panatta, a young literature teacher with the passion for bodybuilding. His deep commitment and dedication to this sport, and his believe that bodybuilding is clearly the first in improving also the performance for other sports, convinced him to definitely leave the academical career and start to completely focus on the projectation, design and production of fitness equipments. These are the PANATTA origins, a small homemade workshop that has finally managed to become a dynamic industrial reality.

    Nowadays, PANATTA is renowned at an international level as leader company in the design, development and realization of machines and equipments for professional workouts.

    Applied Nutrition

    UK
    Supplements / Nutrition

    As a result of our relentless pursuit of perfection, Applied Nutrition has started a revolution, changing the way sports nutrition is consumed, how it tastes and most importantly, how it helps you perform!
    We are disrupting the market through our team of passionate sports nutrition enthusiasts and state of the art, UK based in-house, R&D and manufacturing facility which is creating revolutionary new products.
    Our products are used by some of the world’s most elite athletes and are now available in over 65 countries worldwide.
    Why not join the revolution and try some of the amazing products our team of professionals have created for you!

    2undr

    UAE
    Activewear & Clothing

    7 Nutrition

    Poland
    Supplements / Nutrition

    7NUTRITION is a manufacturer of nutritional supplements and healthy food for bodybuilders and fitness athletes with the highest level of quality to push our customers to the next level. Come and visit us! The first brand in Dubai with 30 flavours of Whey Protein Concentrate! Grab our samples including isolates, whey protein concentrate and gainers and much more! Tasting things yourself is better than watching them on the shelf. 7Nutrition – Passion and Mastery, MAXIMUM RESULTS, NO COMPROMISE!

    Al Ain Scientific Medicine Office LLC

    UAE
    Supplements / Nutrition

    Alfa Transformation

    UAE
    Supplements / Nutrition

    Algatek

    Spain
    Supplements / Nutrition

    All Stars

    UAE
    Supplements / Nutrition

    Alzchem Trostberg GmbH – Creapure

    Germany
    Supplements / Nutrition

    Amerpharma

    Poland
    Food & Beverages

    AmerPharma is B2B private label (with your logo, under your brand and design) contract manufacturer of functional food with state-of-the-art production facilities. In our offer you will find top quality products, i.e. zero calorie sauces and syrups, low calorie and high protein sweets and snacks, nut butters, no added sugar spreads or functional products in shots and pouches. We focus on innovation and follow global trends closely in order to continuously enrich our offer and meet consumer demands. We have a wide range of functional food products suitable for sportsmen and people on all sorts of diets.

    Arranti

    Canada
    Equipment

    Arranti is a Canadian company with a broad global reach. Our Head Office is located in a country setting on the outskirts of Toronto, Canada. Arranti elevates Packaging Manufacturing with our leading-edge techniques and technology. In short, we make higher quality and better functional packaging. We have no limits to what we can offer. If something is not available, we will create it. Our goal is to elevate clients’ brands so they get noticed and are memorable. Arranti’s unique packaging has a proven track record for generating favourable results. Check us out at www.arranti.com for more interesting highlights.

    Assault Fitness

    UAE
    Equipment

    B-Ace Nutrition

    UAE
    Supplements / Nutrition

    Bellomassi Foodstuff Trading

    Italy
    Food & Beverages

    Better Body Foods

    USA
    Supplements / Nutrition

    Buka Sports Marketing (CY) Limited

    Cyprus
    Education & Training

    Cook Connect LLC

    UAE
    Food & Beverages

    Dr Nutrition

    UAE
    Supplements / Nutrition

    Eli Well Trading Co LLC (Eli Fit)

    UAE
    Supplements / Nutrition

    Founded in MENA region on 1997, and has been a representative of many European and American brands since then. Our company, with our well trained and experienced health advisors has been introducing our products in the market since its establishment.

    In UAE, we operate under the company name “ELIWELL”, with its office based in Dubai.

    “ELLIWELL” an official distributor of nutritional and dietary supplements, will take steps towards extending activities with our products that are in line with international quality standards. Our company caters and brings a wide range of products to our consumers.

    Elit Nutrition Sweden

    Sweden
    Supplements / Nutrition

    Swedish-made Elit Nutrition is the brand that stands for quality and effective supplements both for your training and health and suits the elite as well as the regular excerciser.

    Elit Nutrition Supplements were manufactured in early 2014 by IFFB PRO Ahmad Ahmad and his brother Jones to help people achieve their goals they needed an effective & fast acting supplements to grow fast in muscle mass. After months of researching he came up with the perfect formula, not only a effective and fast acting supplement also with an excellent taste like never tested before!

    Already from day one the had the goal to be one of the best company in Scandinavia and today the are growing slowly worldwide. The progress has been straightforward with the goal of continuing to develop.

    Due to the high quality ingredients, updated research and advance technology, we’ve had very good response from our customers, which we are very proud of.

    Elit Nutrition Supplements are full of advantages: they have excellent taste like never found before, are low on lactose, some products are lactose-free, gluten free and most of the products are sugar free. The Protein, Amino Acids, Creatine, Glutamine, L- Carnitine, Beta Alanine, Pre-Workout and Intra-Workout, Vitamins & Minerals, are all made to support fast natural muscle growth, fast fat burning and fast recovery in order for you to have a strong and healthy body!!!

    Characterized by high-class quality combined with excellent taste and consistency, 99.9% proven product efficiency, professional after sale service, customer satisfaction, Elit Nutrition became one of the top leading European producers of nutritional supplements for the elite as well as the regular exerciser in less than a few years!

    Elit Nutrition supplement’s quality and product efficiency has been confirmed by professional athletes, by Sweden’s Anti-Doping Committee and also by millions of satisfied customers around the globe.

    ELIT NUTRITION are today more than a only a great brand. Team Elit Nutrition are today Sweden’s best team with many girl and boys champions like Ahmad and his 3 brothers, all of them hold’s champion titles in different categories.

    Elit Nutrition Team’s ambition is to continue to expand throughout the world while maintaining the same or better product quality, consistency, excellent taste and premium service to our customers.

    As a customer, you can always expect premium products of the highest quality.

    Come and join Elit Nutrition Family and be one of us!

    Take your training and health to the highest level with Elit Nutrition !

    Once Tried, Always Used!

    Elit Nutrition

    First Degree Fitness

    UAE
    Equipment

    FitLab

    UAE
    Food & Beverages

    FITLAB IS A HEALTHY MEAL PREP KITCHEN FOR THOSE BUSY PEOPLE THAT WANT TO MAKE A HEALTHY CHOICE BUT HAVE NO TIME.

    WE USE PREMIUM FRESH PRODUCTS, AND WE HAVE A VARIETY OF FOODS THAT WILL SATISFY ANYONE’S PALLET. FLAVOUR IS OUR NUMBER ONE PRIORITY, NO MORE EATING THE SAME BLAND TASTELESS FOOD EVERY DAY.

    WE KNOW THE DIFFICULTIES OF STAYING ON TRACK WITH MEAL PREP.
    WITH FITLAB YOU CAN ENSURE THE FOOD YOU ARE GETTING IS MADE WITH FRESH, HIGH-QUALITY PRODUCTS, AND HAVE THE BEST FLAVOUR.

    C H E M I S T R Y O F N U T R I T I O N

    Fitness Authority Sp.zoo.

    Poland
    Supplements / Nutrition

    GAT Sports

    USA
    Supplements / Nutrition

    DEDICATED TO YOUR SUCCESS

    For over 20 years GAT Sport has been there to help you achieve your goals. Like a trusted training partner, we are there to push you to be your very best.
    We are here to support you and enhance your life so you can compete harder in the weight room, the board room, and in all facets of your life.

    GAT Sport is dedicated to your success. We’re on the road of continuing to develop the best, most effective products in the industry. We’ll continue to do our best so you can be at yours!

    Genetic Nutrition – Powerful Line Trading

    UAE
    Supplements / Nutrition

    Gym Clothing Company

    UAE
    Clothing

    Health Planet Kuwait

    Kuwait
    Supplements / Nutrition

    Hour Nutrition

    USA
    Supplements / Nutrition

    Hour Nutrition is an industry first liquid shot system formulated by high performance   athletes, for high performance athletes. Founded by 2 athletes from different sports backgrounds (distance running and football), Hour Nutrition aims to go where supplements have never been before. The market is largely focused on cumbersome products that require mixing. Our shots are effective, easy to consume, and delicious. There is no need for mixing, refrigeration, or access to water. Our concentrated formulas prevent excess fluid intake and are independently verified by Informed Choice for Sport, so all athletes can rest assured that what they are taking is safe. Hour Nutrition’s mantra is “Take Your Shot!”. There’s a time for everything. Your time is now

    HSN Middle East DWC LLC

    UAE
    Supplements / Nutrition

    IHS Technolgy

    Poland
    Supplements / Nutrition

    When we created our first supplements in 2010, we already knew that we were participating in creating something unique. What makes us? First of all, the highest quality of our products, resulting from the best materials constantly verified and controlled in laboratory tests. But also so-mething that allows us to continually develop and follow the expectations of our customers – working with professional athletes from many sports whose requirements determine the concept of innovation of the formulas we use.. And all this — for you. So you can train like never before and feel good like never before.

    Inflight Fitness

    UAE
    Equipment

    Khabib Fitroo

    UAE
    Food & Beverages

    Lab One Sp Zoo

    Poland
    Supplements / Nutrition

    LAB ONE – Polish manufacturer of high – class dietary supplements, probiotic preparations, as well as skin care cosmetics. We offer the best and the most effective products combined with modern solutions and innovative technologies that guarantee their highest quality.

    At LAB ONE health is a priority.  Each of our products is a concentrated source of carefully selected, natural ingredients with high biological activity. We have always put quality and development first, that is why each of our products is the leader in its category.  Our manufacturing processes comply with the European pharmaceutical manufacturing

    standards according to GMP, ISO, and HACCP.

    Laperva

    UAE
    Supplements / Nutrition

    With more than 20 years of experience in sports nutrition, slimming and natural products industry, Laperva has now positioned itself as an important player within the global nutrition market presenting the most recent innovative products of the highest quality ingredients selected carefully from all over the world. Laperva built its reputation on nutritional excellence through solid scientific advances. In Laperva we believe that; the ­fitness and physical goals are always evolving; our product safety and quality assurance are the main commitments Laperva makes to its customers daily.

    Life of Riley Supplements

    UAE
    Supplements / Nutrition

    Makalu

    UAE
    Supplements / Nutrition

    MAKALU` is Middle East’s ultra-modern Health & Fitness Supplement’s avant-garde brand that has absolutely zero side effects. We use advance technology and a blend of powerful ancient herbs that are Organic, Vegan & Gluten-free to create supplements that target the root cause. Our forte includes Smelts – Mouth melt strips for Hormonal Balance, Metabolism, Appetite Suppressants & Energy that provide an immediate result as compared to ordinary tablets. Along with Effervescent tablets that are infused with 29+ natural Vegetables, Herbs & Immunity boosting plants combined in 1 powerful effervescent that is the futuristic & modern-world’s day-to-day supplement.

    Marshal Fitness

    UAE
    Gym Equipment

    Marshal Fitness Group of Companies is operating from Dubai – United Arab Emirates. We are involved in Gym Equipment, Sports & Fitness, Supplement, Furniture and Curtain Trading. Our primary businesses are domestic and international trade involving Treadmills, Exercise Bikes, Home & Commercial Gym Setup. Other important services include marketing and distribution, sourcing and transfer of the fitness equipment as well as product sourcing and supply chain management. We quickly source the quality material products and make prompt and competitive price for any customer requirement with the manufacturer’s information and specification. Our key business strategy involves leveraging our knowledge of industries and markets around the world to create new, sustainable businesses. We transform opportunities into business by providing services to various industries at different stages of the product or project life cycle. We add value through our ability to finance and invest in the development of companies and projects, as well as through our expertise in developing the upstream and downstream activities needed for businesses to succeed. Strategically investing across crucial touch points, we help create dynamic new ventures that benefit our business partners and society as a whole.

    MEFITPRO

    UAE
    Education & Training

    As fitness industry experts in the Middle East we’ve been providing the following World Class Fitness Solutions since 2003.

    • Gym fit-out design and Installations
    • Fitness equipment provider of world’s leading brands
    • Leaders in Personal Training certification and Group Fitness certification
    • Distribution of world class nutrition brands
    • Recruitment Services, delivering you the best fitness industry talent
    • Expert consultation on all things fitness & wellness

    With decades of experience in the Middle East we are an award winning solution provider and an internationally recognised education & training provider for fitness professionals.

    As educational leaders, we take pride in providing an exceptional learning experience that nurtures coaches of the future.

    MEFITPRO continues to innovate and expand in the Middle East & North Africa, providing World Class Fitness Solutions throughout the region.

    Mira General Trading LLC

    UAE
    Food & Beverages

    Modern Sport LLC

    USA
    Supplements / Nutrition

    Muscle Head On

    India
    Clothing

    Nutrabio Labs

    USA
    Supplements / Nutrition

    Nutrend

    Czech Republic
    Supplements / Nutrition

    We are a  Czech manufacturer of sports nutrition for the whole world. Thanks to our own laboratories and development centres, we have control over the entire production process. From mixing branded ingredients to the final product design. Everything under one roof. To target customers better, we have divided our product portfolio into three divisions: Bodybuilding/Fitness, Endurance and Active Lifestyle. Since 2011, we have also had our own exceptionally high-quality water source, which comes from a  170-m-deep artesian well in the foothills of the Nízký Jeseník mountain range.

    Olimp Sport Nutrition

    Poland
    Supplements / Nutrition

    Pasta Young – Rustichella D’Abruzzo SPA

    Italy
    Food & Beverages

    Performa Perfect Shaker

    USA
    Fitness Equipment

    PERFORMA is the world’s #1 licensed fitness accessory company. We specialize in premium shaker cups, cooler bags, vitamin containers, and lifting accessories. We have industry leading innovative designs that deliver on quality and performance. If you want products that breed happy repeat customers then PERFORMA is the brand you need.

    Prosupps USA LLC

    USA
    Supplements / Nutrition

    ProSupps

    Why We Do What We do

    An extra hour in the gym, an extra rep in the squat rack…ProSupps is built on the belief that we can always do more; matter of fact, each one of us is called to do more if we want to create the very best version of ourselves.

    ProSupps wasn’t built behind office desks or inside cubicles.  Our “office” was the vinyl-torn flat bench, our conference room the chalk-dusted squat rack…and everything we built was battle-tested by us or it didn’t make the cut.  If it didn’t change us, make us stronger, run faster, jump higher, push more; it didn’t make its way into the bottle, period.  We trained hard, sweat harder, shared our wins and our losses with anyone that would listen; we existed as living examples of transformation; we were a bunch of hardcore fitness guys that knew that if we built it, they would come.

    Change occurs when challenge meets opportunity.  ProSupps meets you at that place where you seek more out of your training, more out of your performance, and more out of your life.  The desire to change can’t be bought, it isn’t inherited, and it doesn’t “just happen”. ProSupps was founded to inspire those to find that “extra gear” in their quest for change.

    Everyone has an “extra gear”; ProSupps was built to help you find it.

    Protein House

    UAE
    Food & Beverages

    PROTEINHOUSE encourages people to EAT WITH PURPOSE we aim to provide nutritious, all natural quality recipes that promote both physical and mental wellness.

    We have gathered the freshest, unprocessed, mom GMO ingredients available and carefully crafted a menu that fuels bodies and minds.

    PROTEINHOUSE nurtures and supports those who strive for a healthy and fulfilling lifestyle. Whether our customers are looking for the nutritious building blocks of a great physique or they’ve adopted a clean- eating lifestyle, we provide a fast- casual environment that rivals the convenience of our competitors with a superior product offering. We have redefined what it means to eat healthy.

    EAT WITH PURPOSE

    Proteina Pura

    USA
    Food & Beverages

    We are Proteina Pura, specialists in high performance, sports nutrition and healthy life.

    We are the biggest egg processing industry in Latin America and we bring you exclusively liquid and powder Albumin (egg White) .

    Our state of the art technology ensures safety, innovation and sustainability.

    Our products are practical and versatile, designed to attend new athletes demands.

    We have total quality control and food safety that earned us the international FFSC 22000 and Certified Humane certifications. This allows us to bring the best products to you with international standards.

    Prowess Nutrition

    UAE
    Supplements / Nutrition

    PUCI BRESAOLE

    Italy
    Food & Beverages

    Real Pharm

    Poland
    Supplements / Nutrition

    Real Pharm Nutrition. We are Polish producer of dietary supplements. We`ve been operating in supplement and nutrition industry since 2005.

    In 2014 we created the Real Pharm brand, which gained great popularity among the physically active. We have our own factory, where we succesfully realize also private label projects.

     

    Rehband

    UAE
    Activewear & Clothing

    SpeedFit

    UAE
    Education & Training

    Squat Wolf

    UAE
    Clothing

    Founded by Anam Khalid and Wajdan Gul, a wife and husband team who are inspired by the journey of 
self-actualisation.

    Anam and Waj realised there wasn’t an activewear brand with an exact match to their values. They wanted something that shared their honesty and integrity, and with a True Athletic Fit.  Products that worked as hard as they did and were crafted for well earned physiques.

    From the love of gym and community, SQUATWOLF was established in Dubai, UAE, in 2016, with a vision to elevate the human experience, lifting the weight of modern life by creating components that help people become stronger.

    SQUATWOLF grew exponentially over the following few years, initially 
in the Middle East, but very quickly on a global scale  serving customers and athletes in 120+ countries.

    Synergy Fitness

    UAE
    Equipment

    Team One Nutrition

    USA
    Supplements / Nutrition

    TeamOne is a unique sports supplement company that is dedicated to providing athletes, bodybuilders, and everyone who works hard in the gym with the highest quality sports nutrition on the market.

    Our story is inspired by the intense and hardworking challengers who work endlessly to achieve their goals and refuse to accept anything but the best from themselves. We started our journey into sports nutrition after diving into in-depth field studies about a true challenger’s lifestyle and routine. We’ve studied everything from the moment a challenger gets out of bed in the morning to breakfast, lunch, dinner, snacks, workouts, and motivation. With this knowledge, we created the high quality health supplements that we produce today, which are specially selected based upon the needs and preferences of the challenges we faced.

    The ingredients in our capsules, powders, and liquids were chosen for our products not by chance, but by well-researched choice and scientifically proven formulas. Ultimately, we strive to make our products the sole choice for challengers who want to build muscle, strength, and stamina in the healthiest and most effective way possible.

    At TeamOne , we guarantee the best quality supplements because we’re committed to honesty, credibility, and real ingredients with no fillers or unwanted additives. We pay strict attention to the sources of all our ingredients, and our products are professionally manufactured in GMP-certified facilities. Simply flip our products around to read the labels and feel confident that you’re getting the very best raw materials from the very best sources.

    V-Shape Supplements

    Poland
    Supplements / Nutrition

    V-SHAPE SUPPS is part of a high standard European nutritional chain industry that brings to the market the safest state-of-the-art sports supplement technology which has been tested in well-equipped and professional laboratories.

    In our philosophy “You Are In Good Hands”, you are so valuable and we, as former athletes, make products we personally use and believe in, for this reason we gladly want to offer you the V-Shape brand

    Wellknown Formulas

    Canada
    Supplements / Nutrition

    “Wellknown Formulas (WKC) is a Canadian corporation that has been registered in BC since 2009. Our
    products are produce in two plants in BC and two in Ontario. WKC’s value chain includes production,
    packaging, labeling, shipping and marketing Natural Health Products. Products are distributed in British
    Columbia, Canada, and in a few Middle Eastern countries. We are offering a “Canadian Product” at a
    high-quality standard with the most popular formulas, trusted by the consumers and distributors. In the
    global village, the words “Made in Canada”, or the Canadian flag on a package, speaks to the quality of
    the goods.

    Our products categorized as “Nutraceuticals & Sport Nutritious”, and they are recommended by
    Nutritionists, Naturopaths, other specialists and sport trainers since our products are selected to
    support many organs in the body like muscles, heart, liver, stomach, and hair-skin-nail. We’ve been
    recognized by Ministry of Agriculture and Food as supplier of the best products of BC as showcased in
    the BC Trade & Investment Export Ready Agriculture and Seafood book:
    https://www.britishcolumbia.ca/content/en/agrifood-seafood-export-catalogue/#p=90

    Zero Food Service

    Holland
    Food & Beverages
  • Dubai Active: Active-Living, Fitness & Wellness - Za'abeel Hall 3

    FitnGlam

    UAE
    Studios, Gyms, Training Facilities

    Shreddy

    United Kingdom
    Fitness/Wellness Technology

    Spinneys

    UAE
    Nutrition

    Spinneys’ story started in 1961 when the first supermarket opened in Al Nasr Square. It has since grown to be one of the most favoured premium supermarketsin the region, with 61 stores across the UAE.Much loved by expats and locals in the region, Spinneys enjoys a well-deserved reputation for forward thinking, keeping pace with changes in cooking trends and the emergence of new products worldwide.Today,Spinneys Dubai, owned by UAE national Mr Ali Albwardy, has built a strong name for supplying top quality produce and offering a high level of customer service. Yet food standards, safety and freshness have always been at the forefront of the company’s ethos –just one reason why the Spinneys brand is defined as ‘The fresher experienc

    Fiji Water

    United States
    Nutrition

    FIJI Water is the proud sponsor of the Yoga Studio at Dubai Active Show. With naturally occurring mineral and electrolytes giving it its soft, smooth taste, FIJI Water is a great choice for keeping you hydrated, even  during the toughest workout. Enjoy FIJI Water’s 700ml Sports Cap bottle, which is ideal for on – the – go hydration and fits in cup holders and gym equipment with ease.

    Befit

    UAE
    Fitness/Wellness Equipment

    BiOptimizers

    USA
    Nutrition

    BiOptimizers – a company whose mission is to discover, present, and share supplement products and health strategies backed by cutting-edge research that leads to a happier, healthier, and more fulfilling lifestyle.

     

    Since the year 2004, we’ve served over 112,000 legendary clients in over 90  countries, helping people find natural solutions for difficult digestive problems.

     

    Beyond digestive health, BiOptimizers USA, inc. is also actively developing products and services that will make it a key leader in the fields of both brain optimization, and overall nutrition.

    POCARI SWEAT

    Japan
    Food & Beverages

    POCARI SWEAT, derived and developed from the IV solution formula by Otsuka Pharmaceuticals, Japan, is a refreshing drink with IONs (electrolytes) that hydrates your body. It is designed to match your body fluid and hydrates you more efficiently than water. With its replenishing qualities, POCARI SWEAT serves as the ideal drink for a healthy lifestyle. Be it a morning walk, a hot humid day, a long day at office, a workout at the Gym, a marathon run, during the holy month of Ramadan, before commencing your fast & while breaking your fast; POCARI SWEAT is your best buddy for quick and longer hydration. GO SWEAT GO ION ! POCARI SWEAT.

    Lauretana

    Italy
    Nutrition

    A glacier water, gushes out clear and pure from a source situated in a place without any human settlement, in the alpine environment of Biella Mountains, in Piedmont. Lauretana with just 14 mg/lt of fixed residue is the lightest water in Europe and is recommended to those who care about their wellbeing.

    2undr

    UAE
    Activewear & Clothing

    AD Kinetics GMBH – YoRoller

    Austria
    Fitness/Wellness Equipment

    AD Kinetics GmbH from Austria is a company that develops, designs, manufactures and markets in Austria unique kinetic training equipment based on flywheel energy.

    We will be exhibiting the internationally awarded www.YoRoller.fit in Dubai, which is the first of a large range of products based on a modular design concept, that we will be offering in the coming period.

    We are looking for long-term sales partners in the Middle East and look forward to meeting you at our booth.

    Aetrex

    USA
    activewear & Clothing

    Andy Enterprise LLC

    UAE
    Activewear & Clothing

    Assault Fitness

    UAE
    Equipment

    Aurum Activewear

    USA
    ACtivewear & Clothing

    Bang Energy

    USA
    Nutrition

    Bombay Jam

    India
    group Fitness & Yoga

    BonElement LLC

    UAE
    activewear & Clothing

    C&S Active

    UAE
    Activewear & Clothing

    C & S Active is an Activewear Brand inspired by teenagers,Celine & Sophia Khoury.The brand was born in 2020, the year Covid-19 broke out. It was a time of lockdowns, home-schooling, and medical concerns. But from those depths emerges hope, emerges vitality and dreams. C & S Active isan expression of their true spirit of strength,confidence,and warrior spirit. The unique logodesigned to visualize the traits of the brand, reflects the mix and contrast of emotions andattributes. It looks fierce yet cuddly, strong yet soft, confident yet gentle.The brand lives to support active female lifestyles

    eFit Studios

    UAE
    group Fitness & Yoga

    Fade Fit

    UAE
    Nutrition

    First Degree Fitness

    UAE
    Equipment

    Fitbee Food

    UAE
    Food & Beverages

    We are Katerina and Jindrich – the co-founders of FitBee Planet. For years we struggled to find a nut butter that tasted great without all the extra junk found in the grocery aisles. We firmly believed added sugar, salt, preservatives, and oils were not the only way to make a nut butter you could actually enjoy eating. At FitBee Planet, we connect you with the absolute best nut butters you’ll ever taste. Through meaningful and powerful partnerships with likeminded producers, we have created FitBee Planet to be your one-stop-shopping solution to indulge in one of natures most lovely foods.

    Fortuss

    UAE
    Fitness/Wellness Equipment

    Fortuss Fitness–UAE based, fitness equipment brand focusing on manufacturing &supplying high-quality fitness products. We are a premier strength & conditioningequipment supplier for Home & Commercial Gyms.All our products are uniquely designed byfitness experts and manufactured to provide theutmost customer satisfaction. Our main products are Kettlebells, Slam & Wall Balls,Weights, Gym Bench & Racks, Resistance Bands, etc. We do shipping for all GCC. Visit ourwebsitehttps://www.fortuss.com/and follow us on Instagram @fortussfitness You can findus on Fortuss stand S18 and explore our products range.

    Gymcare Vibram

    UAE
    Fitness/Wellness Equipment

    GYMCARE was founded in 2003, where we began with the distribution of only a few key brands. Over the years, Gymcare’s portfolio has developed into one encompassing some of the top international sporting and pop culture brands.Ourundying commitment towards customer care and striving to uphold the ideals of the brands that we represent, has aided us in building strong relationships with various role players in the industry. It is these partnerships that has aided create the vast network that Gymcare is able to service; a network spanning across private and public sectors

    Healsi

    Portugal
    Nutrition

    Heliumm

    UAE
    Education & Training

    House of Pops

    UAE
    Nutrition

    Inflight Fitness

    UAE
    Equipment

    Mashup Conditioning

    US
    Group Fitness & Yoga

    MMA Coffee

    UAE
    Nutrition

    Opalbond

    England
    Nutrition

    Opalbond Nutrition create, develop and deliver private label sports nutrition and healthy snacking products for the largest brands and retailers in Europe and the Middle East. Boasting an extensive range of healthy snacks designed to help your customers build muscle, lose weight and supplement their diet all whilst enjoying indulgent snacks. Similarly, Opalbond’s range of vitamin and mineral supplements are formulated by our team of in-house nutritionists giving these products an edge on your competitors. Opalbond supply on-trend products such as protein bars, effervescent tablets and functional gummies, perfect for your brand to launch under your own label.

    POWER MUSIC

    USA
    Technology

    POWER MUSIC NOW mobile app. Music player with pitch control for Fitness Instructors and Gyms. Unlimited music and unlimited custom mixes for one low price. ROYALTY FREE FITNESS MUSIC. Get unlimited sync licenses for your fitness video projects! Offering premixed albums, single songs and custom mixes specially formatted for fitness video on-demand content! We are looking for representatives in various territories. Visit the stand for more information.

    Pound Rockout Workout

    US
    Group Fitness & Yoga

    SANY GMBH – Beyond Resilience

    Austria
    Natural Products

    BEYOND RESILIENCE, is a global, nutraceutical and nutricosmetic brand whose goal is to push the boundaries and revitalize the performance of managers, high-achievers, aspiring leaders and lively entrepreneurs. We stand for the notion that global progress starts from one’s personal development, thus BEYOND RESILIENCE vision is to advance the journey of self-improvement and self-transformation globally.

    Hygearfit

    Israel
    Fitness/Wellness Equipment

    Gear 1 – a versatile and portable smart fitness system that provides personal training based on
    your actual workout performance. Get all the benefits of the gym anytime, in any space.
    Hyrope – A smart jump rope that connect app and provides personalized training based on your
    actual workout performance.
    Experience more effective cardio workouts with the power of real-time feedback.
    “Just 10 minutes of jumping rope is as efficient of a cardio workout as 30 minutes of running.”
    (2013 Study)

    Kanoa International

    France
    Activewear & Clothing

    Kenkoh

    Japan
    activewear & Clothing

    Designed in Japan, Kenkoh sandals use the ancient principles of reflexology to stimulate and soothe the feet and the entire body. Each pair of Kenkoh, has almost 1,000 soft rubber nodules which are uniquely designed and clinically proven to stimulate the foot’s reflex points in order to revitalise the body, improve circulation, and restore overall balance, especially after a work out or intense exercise.

    L’Couture

    UAE
    Activewear & Clothing

    Home-grown in Dubai, but international in our people and goals, we believe in empowering all women to look and feel good in their own skin.

    We understand that every woman is different and that your body is unique. We never stop working to make sure you love the FIT you’re in, whether you’re going to the gym or grabbing lunch with the girls.

    Our fabrics our custom made from the top Oekotex factories, so you can feel good about what you’re wearing, while looking amazing.

    Welcome to our girl gang! x

    Letoile Sport

    USA
    ACTivewear & Clothing

    L’Etoile Sport is an American sportswear brand that fuses fashion with function. The collection, known for its clean lines, luxurious fabrics, and classically modern designs, includes tennis, golf, and activewear. The silhouettes worn by early female tennis players and the sport’s enduring glamour are constant sources of inspiration for L’Etoile Sport. “Play all day” is the company motto, a nod to the collection’s multipurpose, on-and-off-the-court appeal. The rapidly-growing company launched in the summer of 2012 in Southampton and is now based in New York City. Its elegance, comfort, and understated chic has resonated with tastemakers from the beginning.

    Send Me A Trainer

    USA
    Education & Training

    Send Me A Traineris a global concept thatmakes it easy to discover local trainers that come to you;all you have to do is download the free app, answer a few questions, review trainer profiles andselect your program.The best part of it is that youcan rotate trainers at any time, and keep track ofyour sessions and payments all on the app. We save you time and hassle of having to find a verifiedtrainer on your own as all of our trainers are vetted, certified and Covid vaccinated. VisitSendMeATrainer.ae todownload our app

    Siddha Cosmic Enlightenment

    Bahrain
    Group Fitness & Yoga

    SIDDHA COSMIC ENLIGHTENEMNET INTERNATIONAL: Universal Energy Solutions by Manifesting Higher Dimensions in to 3D.

    Cosmic energy is the highest form of all kinds of life force that is omnipresent, omnipotent, and omniscient- which exists in the earth cosmos, between the galaxies, and in the space. It is this energy that animates life and maintains balance in the entire universe.  This same principle is applicable to the life of the human being, society, states, nations, continent, the world and it goes on regardless to the cast, creed and colour.

    Dr. Palakkal, a Cosmic Research and Development Scientist actively involved in transformations of various part of the world from National Perspective to an Individual Prospective and vice versa.

     

    His case study and implementation of cosmic energy from a higher vibrational frequency from the subtle level and centrifugal force of the universe and bringing it to the lover material plane of the nations and individuals has created great results in the various continent and across the region for a particular cause

     

    They are Professional on Awakening Universal & Human Consciousness, Raising Happiness Index & Love, Business & Goals Manifestation, Law of Attraction, Health Enhancement, Body, Mind, Soul-Brain Development, Raising Vibrations, Unity, World Peace & Serve & Save Nature, Leadership Advisory for Raising National & Global Harmony

     

    Soul Body

    US
    Group Fitness & Yoga

    The Flying DAF

    UAE
    Studios, Gyms, Training Facilities

    The Flying DAF Squash Academy is a high performance centre dedicated to training individuals across all levels, ages and backgrounds. The academy, launched in May 2021, is based in Dubai and aims to build the UAE’s first generation of squash champions. Headed by Kanzy El Dafraway, a former world #22, and five other elite-level coaches, the Academy provides a customized, efficient and high-energy approach to sessions and clinics. The Flying DAF is Dubai’s pre-eminent provider of elite-level squash coaching in the UAE and leverages five professional-standard courts nestled in a complex of hotels along Jumeirah’s beachfront, including Jumeirah Mina A’Salamand Jumeirah Beach Hotel. Designed with development in mind for all players, be they youngsters hoping to forge a career in the professional game or the new comer keen to enhance their fitness, the vision is one of continuous improvements in the physical and mental side of sport.

    Theraplate

    UK
    Physiotherapy / Rehab Clinics

    Trainer Goes Online

    India
    Fitness/Wellness Technology

    Trucillo

    Italy
    Nutrition

    UN1T Ignition Fitness LLC

    US
    group Fitness & Yoga

    Vivendi Apparel

    United Kingdom
    activewear & Clothing

    Vivo Barefoot

    United Kingdom
    Activewear & Clothing

    Wellshapes

    Russia
    Fitness/Wellness Equipment

    Zola Collective

    UAE
    Education & Training

    The Zola Collective is an impact-driven well-being and lifestyle brand on a mission
    to deliver fair wages and working practices to African farmers, artisans and
    craftspeople.
    We establish ethical and sustainable supply-chain relationships to create and
    promote natural African wellness products of the highest quality under the Zola
    Collective brand.
    At the Zola Collective, we believe conscious consumer choices improve lives and
    livelihoods. Our natural products benefit customer health, as well as the
    communities making them.
    Our product range includes superfoods, herbal teas, vegan chocolates, clean beauty ingredients for hair and skin, cand

  • Dubai Active Industry: Equipment, Technology & Education - Hall 1

    Anytime Fitness

    USA
    Studios, Gyms, Training Facilities

    Aki Fitness

    UAE
    Fitness Equipment

    AKI Fitness and Befit are proud to showcase the latest fitness equipment and innovations from Life Fitness, Hammer Strength, MYZONE, Therabody and Assault Fitness.

    Taking centre stage is a ROW-RIDE-RUN set up by Life Fitness; experience the new Heat Rower, ICG Bikes and state of the art treadmill, all while monitoring your performance with wearable heart rate technology by MYZONE.

    Come and feel the difference with award-winning innovations from Theragun. Reimagine your daily wellness routine with their new line of Smart Percussive Therapy devices and experience a deep muscle treatment that is tailored to your body’s real-time needs like never before.

    NASM

    UAE
    Education & Training

    The National Academy of Sports Medicine (NASM) is a major force in personal training certification in the United States — and throughout the world. We have continued to bolster our international relationships by providing our overseas partners the same state-of-the-art tools that have been so successful throughout the US.

    We are truly the gold standard in the professional fitness certification industry — offering our international personal trainers career solutions that position them as pacesetters in the world of health and wellness.

    ActiveIQ

    UK
    Education & Training

    Active IQ operates globally and is the UK’s leading Ofqual-recognised awarding organisation for the physical activity sector. We design qualifications and high-quality resources that support clear career pathways, and lead the way in health, wellness and physical activity, championing industry standards at the highest level in both the UK and internationally.

    Over the years we have evolved to become an awarding organisation with a difference. Our diverse portfolio includes: qualifications and supporting resources; the Skills Hub; professional recognition; and professional career development.

    We have over 100 qualifications at a range of levels, from Entry Level through to Level 5, all of which are supported by eLearning, manuals and lecture packs. All our qualifications are accredited by Ofqual, Qualifications Wales and CCEA in Northern Ireland, and a wide range of programmes are recognised by CIMSPA and REPs.

    For more information please visit our website; https://activeiq.co.uk/ or email businessdevelopment@activeiq.co.uk

    Ken Research

    UAE
    Research

    Ken Research is a research based management consulting company. We provide strategic consultancy to aid clients on critical business perspective: strategy, marketing, organization, operations and technology transformation, advanced analytics, corporate finance, mergers & acquisitions and sustainability across all industries and geographies. We provide business intelligence and operational advisory across 300+ verticals underscoring disruptive technologies, emerging business models with precedent analysis and success case studies. Some of top consulting companies and Market leaders seek our intelligence to identify new revenue streams, customer/ vendor paradigm and pain points and due diligence on competition.

    Self Esteem BRANDS

    USA
    Studios, Gyms, Training Facilities

    Our purpose is to improve the self-esteem of the world. Self Esteem Brands (SEB) is the parent company of Anytime Fitness (the world’s largest fitness franchise), Basecamp Fitness, The Bar Method and Waxing the City. Combined, most of our more than 5,000 franchise locations are locally operated across 32 countries worldwide by independent, small business owners. Leading with a culture anchored in the values of people, purpose, performance and play, SEB seeks to enrich the lives of all who interact with our brands and businesses. For more information on Self Esteem Brands, please visit https://www.sebrands.com/.

    3bble SRL

    Italy
    Equipment

    3bble (www.3bble.com) is an Italian company that manufactures and distributes courts to play a new format of football.

    Jorkyball ® is a two-a-side soccer game played in just 50 sqm state-of-the-art plexiglass court. The walls can be used to dribble, pass and score. You need only 4 friends to play a match.

    It is Fun, it is Fitness and it is Football!

    Intense physical activity, the game has also proven useful to refine football skills such as balance, reaction time, accuracy and ball control.

    Given its small size, the court can be easily installed indoors (Sport clubs, Gyms, Schools, Hotels, Residentials and Shopping malls). 

    3bble is the Official Sponsor and Technical Supplier of the Jorkyball International Federation. 

    Already played in a few European countries, Canada and Japan, 3bble wants to further expand around the world.

    3bble is looking for commercial partners and distributors.

     

    2undr

    UAE
    Activewear & Clothing

    Abekom SRL

    UAE
    Nutrition

    Abekom is focused on researching and developing BioActive® Nutraceuticals.
    Special attention is addressed to use innovative technologies, careful selection of raw materials (origin and quality controlled) and an accurate production process are the basic conditions for ensuring the high biodisponobility of a product.
    MIND AMPLIFIER is a nootropic supplement use to improve brain skills in term of concentration, stress resistance, improve reflexes. LOMERASE – THE REVOLUTION IN ANTIAGING AND REGENERATION:
    After years of research and development, our team has developed a unique and revolutionary product: LOMERASE C.D.M. REVOLUTION.

    LOMERASE is a valuable dietary supplementnbased on zinc, which contributes to the normal synthesis of DNA, the protection of cells from oxidative stress and the proper functioning of the immune system.

    Assault Fitness

    UAE
    Equipment

    Athesis SRL

    UAE
    Nutrition

    Acquapole SAS

    Italy
    Equipment

    Acquapole s.a.s. is an Italian company that in 2010 designed and

    patented the aquatic tool Acquapole® and its method of use.

    We are a team with twenty years of experience in aqua fitness and

    the management of sports facilities.

    Acquapole® tools are distributed in 32 countries and its method is

    recognized by the world’s leading aquatic associations.

    The Acquapole® network of trainers is global and this gives us the possibility

    to organize events and training sessions around the world.

     The design and production of Acquapole® equipments are completely made in Italy,

    only the best Aisi 316 steels are fiberglass are used.

    Acquapole® has a complete catalogue of innovative aquatic equipments and training

    programs, choosing them among the most reliable partners in the fitness

    world, thus ensuring constant innovation.

    Bar Method

    USA
    Studios, Gyms, Training Facilities

    Booty Builder

    Norway
    Equipment

    A world wide brand with more than 1 200 000 million followers on Instagram. Our products are already in 180 countries and expanding fast. The Original Booty Builder® are exercise machines which, in our experience, is the world’s best for gluteal sculpting! We also have our popular exercise bands and accessories.

    Check out our new BootyBuilder APP on App Store and Google Play

    If you want to save space, be more efficient and get new happy members, check out our stand !

    Canali System

    Italy
    Equipment

    Escape Fitness

    USA
    Equipment

    First Degree Fitness

    UAE
    Equipment

    Gungnir of Norway

    Norway
    Equipment

    Gungnir of Norway is a company that designs and manufactures high-quality gym equipment in Norway. The company’s first product is the Allrounder, a 20 kg Olympic barbell with built-in collars for securing weight plates. The patented built-in collar system makes gyms more user-friendly, safe and tidy.
    “The first thing I noticed when we took in the bars is that it helped us increase our professionality in terms of decreased clutter and increased safety.”- Geir-Arne, Gym Owner
    Since its launch in 2020, Gungnir has shipped out products to over 30 different countries, and they’re now seeking long-term partnerships globally.

    TECA

    Italy
    Studios, Gyms, Training Facilities

    ECA is an Italian company with over 30 years of experience in the Fitness Industry with a vision that focuses on equipment research and development to enhance the human body in the most natural way possible. As a result of synergy between technology, innovation and design – unique, elegant and scientifically proven fitness machines and training systems to suit the needs of all businesses.

    Among these, Teca presents Donna, a turn-key business solution dedicated to women.

    Donna is an ideal and elegant boutique gym concept for Hotels, Private Homes, Compounds, Spa and Beauty centers, featuring timeless Made in Italy design elements.

    Functional Training Supply

    UAE
    Nutrition

    Functional Training Technologies

    England
    Technology

    Gami SRL Ecogym

    UAE
    Equipment

    Giordani Digital Lab

    Italy
    Activewear & Clothing

    Custom Sportswear&Clothing Expert manufacturer.

    We provide 100% Made in Italy quality products and customization service according to clients requests.

    Our Made in Italy process: Fabric selection, Customization, Cut&Sewing, Labeling, Packaging and Shipment.

    We strive to make best quality products thanks to high performing fabrics, staff experience gained over the years and latest generation machinery.

    We are a 100% Made in Italy technological handicraft company

    www.giordanilab.com

    Gruppo P&G SRL

    Italy
    Equipment

    Founded in 1978 in the Wellness Valley, Gruppo P&G Srl has specialized itself in the Fitness and Wellness design furniture industry in the early 90s. Gruppo P&G created its international recognised brand “Fit Interiors” to bring excellent Italian design and manufacturing quality, researched materials, hand-made details, and innovative ideas to beautify indoor furniture projects including reception, lounge and locker room areas.

    Nowadays Fit Interiors is the Italian market leader, with a sizeable part of its solutions exported to more than 45 Nations, and installed at stylish clubs, Chains, Hotels, Corporates, where design is needed. Design First.

    Halotherapy Solutions

    USA
    Spa & Wellness

    Halotherapy Solutions is the leading global provider of salt therapy equipment to spas, wellness centers, gyms, yoga studios, chiropractors and the like.

    Touchless wellness and the demand for respiratory wellness has boomed since COVID. Our company is the only one to offer the two most Halotherapy products – salt therapy with infrared, and salt therapy with RedLight therapy.

    Our customers include some of the largest hotels/hospitality brands in the world as well as smaller spa/holistic wellness providers.

    We are the only Halotherapy company accredited by the Better Business Bureau and with a A+ rating

    Hammer Strength

    USA
    Equipment

    Homie Life in Balance

    Sweden
    Natural Products

    ICE Fitness

    UAE
    Education & Training

    Acquapole s.a.s. is an Italian company that in 2010 designed and

    patented the aquatic tool Acquapole® and its method of use.

     

    We are a team with twenty years of experience in aqua fitness and

    the management of sports facilities.

     

    Acquapole® tools are distributed in 32 countries and its method is recognized by the world’s leading aquatic associations.

    The Acquapole® network of trainers is global and this gives us the possibility to organize events and training sessions around the world.

     

    The design and production of Acquapole® equipments are completely made in Italy, only the best Aisi 316 steels are fiberglass are used.

     

    Acquapole® has a complete catalogue of innovative aquatic equipments and training programs, choosing them among the most reliable partners in the fitness world, thus ensuring constant innovation.

    Inflight Fitness

    UAE
    Equipment

    Lemuria SRL

    Italy
    Nutrition

    Lemuria is an Italian food supplement producer and distributor. Its sourcing and production has been mainly focused for over 20 years in the uncontaminated area of Pollino National Park. The company goal is to obtain unique formulas that offer 100% natural and alcohol-free supplements for the entire body, using mainly vegan approved ingredients.

    Lemuria is well known in Italy thanks to its vast distribution channels through pharmacies, herbalists and the online world via Amazon.it
    Lemuria is well established in Italy and ready to expand in other markets through the online and the retail worlds.

    Liftdex Strength & Equipment

    UAE
    Equipment

    LovinFit Group

    Italy
    Equipment

    Lovinfit Group is an Italian Company specialized in the supply of advanced devices for :fitness and sports performance, medical-rehabilitation & functional field,injury prevention, wellness and life better quality , aesthetic and anti-aging treatments.
    Lovinfit products are made in Italy with the best technological features and with Italian CE.Our Team is made by doctors,fitness and sports professionals and entrepreneurs with a common Mission to help people achieve physical well-being, improve the quality of life and achieve better sports performance. Our main fields are:cryotherapy,hyperbaric-hypobaric,electromagnetic muscle stimulation and contrast temperature therapy. Lovinfit has several patents (5) and always pursues innovation with Top quality!

    Marketing 360

    UAE
    Education & Training

    MEFITPRO

    UAE
    Education & Training

    As fitness industry experts in the Middle East we’ve been providing the following World Class Fitness Solutions since 2003.

    • Gym fit-out design and Installations
    • Fitness equipment provider of world’s leading brands
    • Leaders in Personal Training certification and Group Fitness certification
    • Distribution of world class nutrition brands
    • Recruitment Services, delivering you the best fitness industry talent
    • Expert consultation on all things fitness & wellness

    With decades of experience in the Middle East we are an award winning solution provider and an internationally recognised education & training provider for fitness professionals.

    As educational leaders, we take pride in providing an exceptional learning experience that nurtures coaches of the future.

    MEFITPRO continues to innovate and expand in the Middle East & North Africa, providing World Class Fitness Solutions throughout the region.

    Metem

    Italy
    Equipment

    Metem S.r.l. with DoTile® Fit and LEGION® Equipment brands, offers high quality functional equipment and innovative solutions for fitness, supported by specific consulting and design services for each client.

    Over the years, our will to “go beyond” has led us to collaborate with well experienced trainers in the development of new training concepts like RamBOX, the multi- functional station for small group training. The products that we are going to show at the Dubai Active Exhibition are exclusively made in Italy, which means that we provide an important customisation service of products.

    Montefarmaco

    UAE
    Nutrition

    MuscleTech

    UAE
    Supplements / Nutrition

    MuscleTech® was born out of an obsession to redefine the limits of science and human potential. We inspire active people, fitness enthusiasts and elite athletes to grow stronger together, optimize their performance and live the story they want to tell. For more than two decades, we’ve fueled those who raise the bar—not in pursuit of a personal best but a better way for us all. With our commitment to research, development and innovation, we’ve been globally recognized as one of the leading sports nutrition brands in the industry.

    Nas Health Tech – Core Health & Fit

    UAE
    Equipment

    Core Health & Fitness is more than gym equipment, we offer innovative solutions for all your facility needs. Whether working with us directly or through our partners and distributors worldwide, we provide the highest quality equipment backed by a service and support team that will always go the extra mile to get you what you need, when you need it.

    Partner with us and see how our Core Values motivate our every decision.

    Panatta

    Italy
    Equipment

    PANATTA SPORT company was founded in February 1982 by Rudy Panatta, a young literature teacher with the passion for bodybuilding. His deep commitment and dedication to this sport, and his believe that bodybuilding is clearly the first in improving also the performance for other sports, convinced him to definitely leave the academical career and start to completely focus on the projectation, design and production of fitness equipments. These are the PANATTA origins, a small homemade workshop that has finally managed to become a dynamic industrial reality.

    Nowadays, PANATTA is renowned at an international level as leader company in the design, development and realization of machines and equipments for professional workouts.

    Perfect Gym

    Poland
    Technology

    R3bel SRL

    UAE
    Activewear & Clothing

    RealVT

    Italy
    Education & Training

    Realvt: innovative systems and production of video lessons for virtual training.
    We are an Italian company specialized in the production of fitness video courses and software for the automatic use and home automation management of off-line audio-video devices.
    The main products are:
    Realvt Palestra: the On Demand fitness-class system from touch point or on programmed schedule with automatic management of activities.
    Realvt Gym: the system for multimedia training programs on touch points or smartphones with virtual personal trainer.
    Realvt Premium Home: the online platform for training from home.
    Video courses are available in Italian, English and German. Realvt Gym also in French.

    Rehband

    UAE
    Activewear & Clothing

    roberta cocco

    UAE
    Education & Training

    SpeedFit

    UAE
    Education & Training

    Sport & Food

    Italy
    Nutrition

    Sports X

    UAE
    Consultancy

    ABOUT SPORTS X

    Here at Sports X we are on a mission to help sporting organisations achieve their talent, technology and commercial goals. Built on a passion for sport, our focus is on 5 key sectors predominately across the UK and The Middle Eastern markets; sports, technology & innovation, brands & culture, sports media and esports & gaming. We build and maintain deep networks, looking to add value wherever we can.

    SERVICES

    We offer first class consultancy in three key areas within the sports industry:

    Talent consultancy – Working as a trusted partner, we pride ourselves on finding the best talent to suit your business.
    Technology consultancy – Advising on how introducing new tech to your business can help you achieve your goals.
    Commercial consultancy – Acquiring and activating commercial partnerships that will have a meaningful impact on your business.

    Summit Fitness

    USA
    Equipment

    Synergy Fitness

    UAE
    Equipment

    Stairmaster

    UAE
    Equipment

    Tecnocomponent SRL

    Italy
    Equipment

    Located in Cesena, in the heart of the Wellness Valley, Kwell has a widespread presence on the national territory and operates, through a network of distributors, in over 15 countries.

    Each year it handles more than 5,000 shipments, serving approximately 3,000 active customers globally.

    As a distributor of important foreign brands and evolved in 2006 with the Kwell brand, becoming the creator and manufacturer of fitness solutions.

    With over 30 years of experience, today we operate in the area of wellness offering innovative and cutting-edge sports solutions, representing the true essence of made in Italy fitness accessories.

    Kwell manufactures and distributes its products in different national and international market channels: gyms and sports centers, personal training studios, home gym, retail and e-commerce.

    Thanks to decades of experience and production capacity, Kwell is able to offer customized product solutions and services.

    Since 2015 we have been helping wellness industry professionals to create sports centers in line with their business idea and the most advanced solutions in the sector.

    From the creative to the executive design, comparing all the possibilities and providing a complete supply of technical flooring, rack stations and accessories.

    THEPOLE

    Italy
    Equipment

    THEPOLE will bring a brand new poledancing freestanding portable podium with a special rubber coated pole to allow people to train with clothes.

    The luxury wood finish is made by Italian craftmanship with Premium quality materials. Suitable for the recent growth of “fitness boutiques” as well as multifunctional gym areas.

    THEPOLE brand gear are designed and manufactured in Italy.

    THEPOLE offers a wide variety of modular and tailor-made products to introduce the discipline of poledance into any environment and business.

    Tuff Stuff Fitness International

    USA
    Equipment

    Uptivo

    Italy
    Technology

    Uptivo makes workouts competitive and engaging while building a collaborative environment providing powerful tools to schedule activities, manage member payments, and monitor heart rate both for remote and on-site classes. The Uptivo all-in-one digital fitness solution integrates to ANT+ and Bluetooth Smart HR sensors to provide accurate effort tracking both for individual and group training sessions, with vertical solutions targeted to indoor biking, fit boxe and combat fitness. Uptivo LIVE combines heart rate telemetry and audio/video streaming in order to offer 100% remote sessions or to combine remote with on-site sessions for group training classes.

    Watson Gym Equipment

    Poland
    Technology

    Waxing the City

    USA
    Studios, Gyms, Training Facilities

    Well Back System

    Italy
    Equipment

    WELL BACK SYSTEM is a 100% Italian Company, manufacturer of a serie of tools designed to solve the problems of back pain and other similar situations.

    WBS is not simply a series of tools but – as the word SYSTEM says – it is a method that consists of 3 elements.

    The range of WBS benches consists of:

    • WBS ONE , practical and easy to handle because it can be closed and easily transported, thanks to the wheels installed as standard
    • WBS XPANDER / PHYSIO, postural and multifunctional, designed for installation in various applications as power station with elastics, extenders and, in the PHYSIO model, with facial hole
    • WBS MOTION, top of the range. This new motorized bench, controlled by a remote control and equipped with the exclusive PULL BACK traction system, is perfect for use in physiotherapy and rehabilitation