CONNECT WITH 33,000 AFFLUENT FITNESS CONSUMERS AND INDUSTRY PROFESSIONALS

Welcoming 33,000 fitness enthusiasts, athletes, trainers and instructors, dealers/distributors and retailers, buyers, club owners, and other fitness industry professionals from across the region, Dubai Muscle Show will take place from 24 – 26 November 2023 at the Dubai World Trade Center.

FOR ASPIRING FITNESS BRANDS DUBAI MUSCLE SHOW IS THE ONLY WORLD-CLASS PLATFORM TO NETWORK AND DO BUSINESS IN THE MIDDLE EAST

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2021 Post Show Report

POSITION YOURSELF AMONG THE LEADERS IN THE MIDDLE EAST’S FITNESS INDUSTRY:

Dubai Muscle Show offers you an opportunity to generate sales with genuine buyers in one of the world’s wealthiest markets, connect with thousands of potential customers face-to-face and build meaningful personal relationships. With over 200 regional and international journalists and media associates attending the event, Dubai Muscle Show is the ideal platform to launch new products or services and educate the market about your brand.

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2021 Edition in numbers

290

EXHIBITORS

30

COUNTRIES

25,059

CONSUMERS AND INDUSTRY PROFESSIONALS

60

INTERNATIONAL ATHLETES/INFLUENCERS

157

MEDIA REPRESENTATIVES

72%

OF EXHIBITORS REBOOKED FOR NEXT EDITION

DON’T LET YOUR COMPETITORS GET AHEAD

The global pandemic has placed a huge emphasis on the importance of a healthy lifestyle. Be ahead of the curve and meet fitness consumers and industry professionals face-to-face on 24-26 October at the Dubai World Trade Center. Book a Stand

“This gives us the perfect opportunity to meet all our customers scattered across the GCC. Everyone comes to the Dubai Muscle Show. It’s a fantastic opportunity and an ever-growing experience for all those visitors. And the Trade Day for us was a brilliant opportunity to engage with potential new resellers of the brand.”

JULIAN WRIGHT, MANAGING DIRECTOR, WAWAN PROTEIN

“We like the show and the programme of the exhibition, so we’re going to see you again next year.”

EDUARDO PANATTA, VICE PRESIDENT, PANATTA EQUIPMENT

“It’s our second year here at the Dubai Muscle Show, and I’m so excited to see the growth. We’ve got a tonne of people from all around the world, all over the Gulf region, but also Europe, Australia, Asia. It’s been nothing short of amazing – the amount of growth we’ve seen from last year to this year.”

HANY RAMBOD, CEO EVOGEN

DUBAI MUSCLE SHOW IS THE REGION’S LARGEST MEETING PLACE FOR BOTH FITNESS INDUSTRY PROFESSIONALS AND FITNESS CONSUMERS, INCLUDING:

  • Fitness-Enthusiasts
  • Local athletes
  • Trainers and Instructors
  • Dealers/Distributors/Retailers
  • Decision Makers, Managers, Buyers, Investors of:
  • Supplements / Sports Nutrition
  • Gym / Workout Equipment
  • Gyms & Sports Clubs
  • Gym & Sports Clothing
  • Healthy Food & Snacks
  • Energy Drinks
  • MMA / Fighting Apparel
  • Sport Science Equipment
  • Sport / Fitness Technology
  • Solariums
  • Sports Medicine & Rehab
  • Fitness Classes / Exercise Formats
  • Health Spas
  • Hospitals & Clinics
  • Media

Find out how you can be a part of the Dubai Muscle Show marketing campaign, which included US $3 Million+ of PR coverage.

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